Riversimple and City of Leicester to launch world’s greenest car

LONDON, Jun 11 (MARKET WIRE) —
Press release

A ground-breaking agreement that will see 30 highly energy efficient
hydrogen fuel-cell powered cars on the streets of Leicester was signed
today (Thursday June 10th) by Riversimple, the sustainable car company,
and Leicester City Council. In the first project of its kind, the deal
will see the council and Riversimple cooperate to find both private
citizens and organisations to test drive the vehicles and locate and man
a suitable refuelling point.

The 12 month pilot will be up and running by the spring of 2012. If the
pilot is a success, Leicester and Riversimple will also discuss the
potential of Leicester being the site for a factory producing 5,000 cars a
year. Riversimple plans to run a second pilot in parallel and are in
serious discussion with another UK city.

The two-seat vehicle was designed by a small team of British motorsport
engineers and was built at Silverstone. It has a maximum cruising speed of
50 mph and a range on one tank of hydrogen of at least 200 miles. With a
body made of lightweight composites it weighs only 350kg and by using
novel design principles is able to do the equivalent of 300 miles per
gallon. Hydrogen produces nothing but a few drops of water from the
exhaust, although to achieve true “zero emission” credentials the fuel
must be produced from renewable energy sources too.

Customers will not buy the cars outright. They will pay a fixed monthly
and all-inclusive per mile charge to use the vehicles, similar to a mobile
phone contract. The estimated monthly cost will be around GBP 200 plus
15p per mile, including fuel. Customers will provide feedback both to
improve the car and the driving experience.

Hugo Spowers, Riversimple’s founder, said: “We are delighted to have
found, in Leicester, a city which realises that the goal of sustainable
transport means that words have to be turned into actions. By signing
this deal we will both become pioneers. The age of fossil fuelled cars
may not be over yet but it is surely dying. Contrary to what we usually
hear, sustainable, near pollution free, transport is possible, here and
now, using existing technology”

Riversimple is in the process of a second round fund raising, targeting
GBP 20 million from investors; their principal backer thus far, the
family of Ernst Piech, a member of the Porsche dynasty, are committed to
participating. This fundraising is being supported by Innovator Capital
Limited and Sustainable Development Capital LLP, both specialist London-
based investment banks.

Sheila Lock, Leicester City Council’s chief executive, said: “This
confirms Leicester’s status as a city which is leading the way in
environmental terms. We recognise that we have a duty to our residents,
their children – and to the country – to reduce pollution and help
prevent global warming. This is yet another step in making Leicester a
better place to live and we look forward also to the possibility of
providing factory jobs if things go well.”

Notes to editors – An information pack telling the Riversimple story is
available at riversimple.com

For press inquires please contact: Charlie Burgess, Media Adviser to
Riversimple: +44 7941 371440 charlie@charlieburgess.co.uk

For Leicester City Council press inquiries please contact:
Christian.dezelu@leicester.gov.uk

For financial inquiries contact Cynthia Hung: +44 20 7297 6840
cynthia.hung@innovator-capital.com

Or Jonathan Maxwell: +44 20 7287 7722 jonathan.maxwell@sdcl-ib.com.

This information is provided by HUGIN

Copyright 2010, Market Wire, All rights reserved.

Air pollution shortening Brits’ lives by nine years

London, March 29 (ANI): The level of air pollution is so high in the UK that it is shortening people’s lives by up to nine years, according to a report by the House of Commons” Environmental Audit Committee.

Nitrogen oxides, ozone and particles of sulphate, carbon and dust are the most common pollutants.

Britain is violating the EU’s regulations for all these and could be asked to pay heavy penalties amounting to nearly 300 million pounds.

Vehicular pollution is the main culprit and the report says only a radical shift in transport policy can help the UK meet the EU norms.

“But such a shift is unlikely to occur in the next 10 years, unless the government starts taking sustainable transport seriously,” New Scientist quoted Paul Firmin of the Institute for Transport Studies at the University of Leeds, as saying. (ANI)

UN calls for spending 750 billion dollars in Global Green New Deal

New York – The world’s 20 most advanced economies should discuss investment of 1 per cent of global gross domestic product – about 750 billion dollars – into five sectors to build an environmentally sustainable global economy, the UN Environment Programme (UNEP) said Thursday.

Such an amount could finance a “Global Green New Deal,” drawing on the idea of the New Deal launched by US president Franklin D Roosevelt to help put an end to the Great Depression in the 1930s.

The G-20 will meet in London on April 2 to discuss measures to fight the worldwide economic downturn.

“The G-20 meeting needs to be a milestone in terms of focusing investments that address the crises of today and those emerging from climate change, natural resources scarcity and lack of decent employment for close to 2 billion unemployed or under-employed people over the coming decades,” said Achim Steiner, UNEP executive director.

The 750 billion dollars should go to raise or support energy efficiency of old and new buildings; renewable energies like wind, solar, geothermal and biomass; sustainable transport, including hybrid vehicles, high-speed rail and rapid transit systems; investments in Earth’s ecological infrastructure like fresh water, forests, soils and coral reefs; and agriculture, including organic production.

The UNEP Green Economy proposal calls for cutting down energy use in buildings by 80 per cent through cost-effective ways using existing technologies. It says up to 3 million “green” jobs could be created if the construction sectors in Europe and the United States receive fresh investment.

It said the stimulus investments being considered by some countries for the next two to five years could be a once-in-a- lifetime opportunity to make the transition to a low-carbon and resource-efficient society.

“This opportunity must not be lost,” Steiner said in presenting the proposal.

Pavan Sukdev, the team leader of the UNEP proposal, said the recommendations included in it should be discussed in coming months by government leaders, the World Bank and International Monetary Fund.

“The sums of money being lined up to stimulate the global economy, unheard of only 12 months ago, will either mortgage the world’s future based on a ‘business-as-usual’ model or deliver an opportunity to transition to a new and more sustainable path,” he said. (dpa)