BOSTON, MA, Apr 05 (MARKET WIRE) —
Adyen Inc., a leading provider of global internet payment and e-commerce
solutions, announced today the expansion of the company and its solutions
to the U.S. marketplace. Adyen, the pre-eminent provider of next
generation internet payment solutions in Europe and first to provide
global interchange plus pricing, is now expanding operations to the U.S.
market based on overwhelming merchant demand.
Adyen was started and funded by the founders of Bibit which was
successfully acquired by the Royal Bank of Scotland (RBS Group) in 2004.
Adyen executives include Chief Executive Officer, Pieter van der Does;
President of North America, Peter Caparso; Chief Commerce Officer,
Roelant Prins; and Chief Technology Officer, Arnout Schuijff. Taking a
fiscally responsible approach, Adyen executives wanted to achieve
profitability before formally launching the company in the United States.
“With the advent of the Adyen Internet Payment Solution, we have
established the next generation e-commerce payment solution for mid,
large and enterprise e-commerce merchants,” said Peter Caparso, President
of North America, Adyen Inc. “With an experienced team which has
previously built two payment platforms, we were first in Europe to
introduce real-time global interchange-plus pricing for credit cards. We
provide a one-stop shop for accepting Internet payments worldwide with
one contract and one connection while operating in a non-exclusive
environment, providing our merchants complete control.”
“E-commerce is an important and growing market opportunity for our
merchant processing partners,” said Donald Boeding, President, Merchant
Services at Fifth Third Processing Solutions (FITB). “Our customers rely
on us as their partner to provide innovative solutions to help them grow
their businesses. The Adyen Internet Payment Solution helps enable our
customers to offer a broad-base of payment solutions for their expanding
business needs and desire to access new markets.”
Adyen’s Internet Payment Solution enables e-commerce merchants to
significantly increase online conversion rates by providing a more
effective and user-friendly experience to consumers. Adyen’s unique skin
technology gives merchants complete customization of the payment pages
while assisting in PCI compliance by outsourcing certain responsibilities
Nick Holland, Senior Analyst, Aite Group, LLC, said, “Adyen offers a
compelling merchant value proposition based around transparent
interchange fees, user-friendly diagnostic capabilities and a streamlined
customer checkout experience.”
Adyen has relationships with key U.S. and international financial
institutions, providing online merchants access to top-tier credit and
debit offerings in the Americas, the United Kingdom, Europe and parts of
Asia. The Adyen Internet Payment Solution is available today. To learn
more, contact Adyen sales at www.adyen.com.
About Fifth Third Processing Solutions
Fifth Third Processing Solutions, LLC delivers innovative payment
transaction processing and acceptance solutions to create and support
complex payment strategies for merchants, businesses, and financial
institutions around the world. A pioneer in card payment acceptance in
the early 1970s, Fifth Third Processing Solutions is headquartered in
Cincinnati, Ohio and is a joint venture with Advent International and
Fifth Third Bank, a subsidiary of Fifth Third Bancorp (FITB).
As a premier full service payment solutions provider, the Company
provides servicing solutions and product engineering for financial
institutions’ and retailers’ credit card, debit card, merchant and
private label programs processing over 33.3 billion ATM and point of sale
transactions and over $315.5 billion in debit and credit card sales
volume annually. The Company supports over 180,000 merchant and financial
institution locations and 11,000 ATMs in 44 states and 11 countries.
According to the Nilson Report (March 2009), the Company is the fourth
largest U.S. merchant purchase transaction acquirer. Learn more at
About Adyen Inc.
Adyen Inc. is the leading provider of global internet payment and
e-commerce solutions for mid, large and enterprise e-commerce merchants.
Providing the industry’s first global interchange-plus pricing model,
Adyen’s PCI compliant Internet Payment Solution enables merchants to
significantly increase online conversion by optimizing the online payment
process. Adyen’s one-stop solution can be implemented within days and
connects merchants to global customers through an expansive offering of
payment methods. To learn more, visit us today. www.adyen.com
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