TORONTO, ONTARIO, Jun 04 (MARKET WIRE) —
Just Energy Exchange Corp. (the “Corporation”) (TSX: JEX) filed
notice with the Toronto Stock Exchange today announcing its regular
dividend for June. A dividend of $0.06889/exchangeable share, series 1
(the “Exchangeable Shares”) ($0.82667 annually) will be paid on
June 30th, 2010 to holders of Exchangeable Shares of record at the close
of business on June 15th, 2010. In accordance with the articles of the
Corporation, the amount of this dividend is equal to 66 2/3% of the
amount of the distribution declared on June 4th, 2010 by Just Energy
Income Fund (“Just Energy”) on its trust units (“Trust
Units”) on a per unit basis. The Exchangeable Shares trade on the
Toronto Stock Exchange under the symbol “JEX”.

Just Energy Exchange Corp.

On July 1, 2009, Just Energy Exchange Corp., a wholly owned subsidiary of
Just Energy, acquired all of the issued and outstanding common shares
(“Universal Shares”) of Universal Energy Group Ltd.
(“Universal”) pursuant to an arrangement (the
“Arrangement”) under section 192 of the Canada Business
Corporations Act and subsequently amalgamated with Universal to form the
Corporation. Under the Arrangement, Universal shareholders received 0.58
of an Exchangeable Share for each Universal Share held. Each Exchangeable
Share is exchangeable for a Trust Unit of Just Energy on a one-for-one
basis at any time at the option of the holder.

Just Energy’s business involves the sale of natural gas and/or
electricity to residential and commercial customers under long-term
fixed-price and price-protected contracts through its subsidiaries. By
fixing the price of natural gas or electricity under its fixed-price or
price-protected program contracts for a period of up to five years, Just
Energy’s customers offset their exposure to changes in the price of these
essential commodities. Just Energy, which commenced business in 1997,
derives its margin or gross profit from the difference between the fixed
price at which it is able to sell the commodities to its customers and
the fixed price at which it purchases the associated volumes from its
suppliers.

Just Energy also offers “green’ products through its Just Green
energy products. The electricity Just Green product offers the customer
the option of having all or a portion of his or her electricity sourced
from renewable green sources such as wind, run of the river hydro or
biomass. The gas Just Green product offers carbon offset credits which
will allow the customer to reduce or eliminate the carbon footprint for
their home or business. Management believes that these products will not
only add to profits, but also increase sales receptivity and improve
renewal rates.

In addition, through National Home Services, Just Energy sells and rents
high efficiency and tankless waterheaters and through Terra Grain Fuels,
Just Energy produces and sells wheat-based ethanol.

Forward-Looking Statements

The Corporation’s press releases may contain forward-looking statements
including statements pertaining to dividend payments, customer revenues
and margins, customer additions and renewals, customer attrition,
customer consumption levels, distributable cash and treatment under
governmental regulatory regimes. These statements are based on current
expectations that involve a number of risks and uncertainties which could
cause actual results to differ from those anticipated. These risks
include, but are not limited to, levels of customer natural gas and
electricity consumption, rates of customer additions and renewals, rates
of customer attrition, fluctuations in natural gas and electricity
prices, changes in regulatory regimes and decisions by regulatory
authorities, competition and dependence on certain suppliers. Additional
information on these and other factors that could affect the
Corporation’s operations, financial results or dividend levels are
included in Just Energy’s annual information form and other reports of
Just Energy and the Corporation on file with Canadian securities
regulatory authorities which can be accessed through the SEDAR website at
www.sedar.com or through Just Energy’s website at www.je-un.ca.

The Toronto Stock Exchange has neither approved nor disapproved of the
contents of this release.

Contacts:
Just Energy Exchange Corp.
Ms. Rebecca MacDonald
Executive Chair
(416) 367-2872

Just Energy Exchange Corp.
Ken Hartwick C.A.
President and Chief Executive Officer
(905) 795-3557

Just Energy Exchange Corp.
Beth Summers C.A.
Chief Financial Officer
(905) 795-4206
www.je-un.ca

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