VANCOUVER, BRITISH COLUMBIA, Jun 02 (MARKET WIRE) —
Editor’s Note: There is one photo associated with this press release.
In a release designed to enhance social media use for iPhone users in
many countries as well as help companies outreach to international
markets, HootSuite released localized versions of the popular social
media dashboard in Japanese, Spanish, Portuguese, and German along with
streamlining translation to/from 50+ languages.
Additionally, the release adds the abilities to comment on Facebook news
feeds, display conversations chronologically, forward Twitter updates by
email, and save links for future reading. All these features are designed
to make the social media experience more efficient and enjoyable.
Additions include nuanced tools designed to increase efficiency and
enjoyment for professionals and hobbyists using HootSuite on the go. Many
of the features were submitted by HootSuite’s enthusiastic users through
the feedback channel.
All the features are available in both the Lite (no cost) and Full ($2.99
USD) versions of HootSuite for iPhone.
Facebook Commenting – In addition to Pages and Profiles, add comments to
anything in which appears in the News Feed
Contextual Conversation – See the history behind messages to understand
the back-story before following up to replies
Persistent Placement – HootSuite returns users to the same place in the
stream after taking a phone call or using another app
Saved Draft – Users can finish writing a Twitter message later without
starting from scratch if interrupted or delayed
Future Reading – Save the contents of a link to read when convenient on
iPhone or web via the (free) Instapaper service
Forward by Email – Send along updates to non-Twitter-users to share
important info and keep colleagues up to date
Bump to Follow – Released a few weeks ago in the HootSuite labs, users
can follow one another with a hand gesture using the iPhone motion
Translation and International Localization
In an industry-first, HootSuite is now available in fully localized
versions for Japanese, Spanish, Portuguese and German users who will now
see all interface elements in their chosen language. The localization is
a complementary follow-up to the translation tools announced on April
30th which help social media marketing professionals track brand mentions
and gauge customers sentiment in multiple languages.
Further, a single click now translates any Tweet to and from the phone’s
default language which allows both marketers and travellers to tap into
local news and conversation.
This translation and localization is another industry first for HootSuite
and is demonstrative of the Company’s commitment to international markets
which is further evidenced in CEO Ryan Holmes recent trip to Japan in
which he met with industry luminaries to discuss Twitter’s rapid growth
and innovative methods of using mobile devices.
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HootSuite Media Inc.
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