SILICON VALLEY, CA and DENVER, CO, Jun 04 (MARKET
WIRE) —
Amy Love, PicScout VP of Marketing and Business Development, will take
the stage at the HOW Conference with world-renowned presentation designer
Nancy Duarte to address two of the most pressing issues facing today’s
designers: Licensing and using digital images. PicScout
ImageExchange(TM), the free tool that introduces HOW Conference audiences
to a new way to work with images, transforming every image encounter,
whether on Google, Yahoo or any site, into an opportunity to license and
use images in a single click.
“Though the Internet is a visual wealth of images, ironically the biggest
consumers of images — designers — are inhibited from using the images
they find through online search engines and general websites. Since
online image ownership is not clear, and licensing can be difficult or
impossible, using these images poses a serious liability for designers
and their clients,” said Nancy Duarte, CEO, principal of Duarte Design.
“Very simply, ImageExchange solves the problem and frees designers to use
the images they see online, giving them the time they need to do what
they do best: Design.”
“Listening to Nancy Duarte and many other designers has convinced
PicScout that creative professionals seek image discovery and licensing
tools that leverage the power of the Web,” said Amy Love, PicScout VP of
Marketing and Business Development. “Creating powerful design and
presentations requires a wide range of images; the Internet can and
should offer designers both inspiration and easy selection. With PicScout
and its content partners, designers source Web images dramatically faster
and more efficiently.”
Designers already using ImageExchange are enthusiastic. “Absolutely
delighted with the PicScout ImageExchange, fantastic for the publishing
world and in particular for designers, artists and researchers,” said
Sunita Sharma-Gibson, Picture Editor, Haymarket Magazines.
ImageExchange is available for Firefox 3.0 or later and installing the
ImageExchange tool exposes tens of millions of every type of image:
Rights Managed, Royalty Free, Microstock, and User Generated Content.
Users see an “i” icon to immediately identify images wherever they
appear.
PicScout ImageExchange is featured at the three HOW sponsored events, HOW
Conference, InHOWse, and Creative Free Lancer. Amy Love and Nancy Duarte
will present on Monday, June 7 at 3:45 pm in the session, PicScout:
Inspire with Images – New Ways to Present, Find and License Them. All
attendees are invited to visit PicScout in booth #313.
About PicScout
Founded in 2002, PicScout(TM) is the information company commanding the
world’s largest index of fingerprinted and owner identified images,
protecting and promoting images for use across digital platforms and
devices through the company’s proprietary and highly scalable image
recognition fingerprinting technology. The PicScout suite of products
leverage the company’s ImageIRC(TM) platform, which includes
ImageTracker(TM) and ImageExchange(TM) products, the
ImageQualification(TM) service, and an open API for developers to create
products and services to meet the demands of clients engaged in digital
image use.
A financially independent, privately held company, PicScout has offices
in the Silicon Valley and Herzliya, Israel. PicScout is a member of PACA
www.pacaoffice.org, CEPIC www.cepic.org, and BAPLA www.bapla.org.uk
About Nancy Duarte and Duarte Design
Nancy Duarte is CEO of Duarte Design. Duarte is the preeminent
presentation company in the world. They create media experiences that
transform audiences through best-in-class communication strategies,
keynote presentations, product launches, on-demand presentations, and
VisualStory(TM) messaging systems. Their clients include innovative
Fortune 1000 companies in diverse industries, such as Adobe, Al Gore,
Cisco, Citrix, Disney, EMC, GE, Genentech, Google, Hewlett-Packard,
Intel, Logitech, McAfee, Scripps Networks, TED and Wells Fargo.
Press contact:
Suzanne Matick
For PicScout
831-479-1888
suzanne@matick.net
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