MILWAUKEE, WI, Jun 02 (MARKET WIRE) —
America: Palermo’s Pizza wants to know how you cut it.
On June 2, the Milwaukee-based frozen pizza manufacturer will launch
Decision 2K10: Square vs. Slice, a national campaign to determine how
America prefers to cut its pizza. Two candidates, Square and Slice, are
hot on the campaign trail with mobile sampling units asking Americans to
chew over the campaign issues and cast their votes. Results will be
tallied in early November.
“Much like other elections taking place this year, Decision 2K10: Square
vs. Slice presents many piping hot issues,” said Giacomo Fallucca,
president and CEO of Palermo’s Pizza. “We’re asking America to vote in
this national campaign to finally put this debate to rest.”
Follow the Election
Throughout the campaign, America can visit SquareVsSlice.com for
up-to-date election news, including campaign videos, polling numbers and
candidate appearances. Voters can also submit video testimonials, check
out the official campaign blog, follow the candidates on Twitter and take
pizza-ideology tests on the campaign’s Facebook page at
www.facebook.com/SquareVsSlice.
“No matter how you cut it, a democratic system’s viability depends on an
active electorate,” said Kevin Boucher, senior pizza correspondent.
“Square and Slice each are looking forward to earning voter support.
Every ballot counts!”
Meet the Candidates
Both prominent players in America’s pizza culture, Square and Slice will
promote seasoned platforms and issue positions as each strives to earn
the support of America’s voters.
Slice is running on a platform of eight equal pieces and believes that
all Americans deserve the same amount of cheese, sauce, toppings, and
crust as their neighbor. Square’s vision for pizza for all is upheld by a
cutting style that produces 16 pieces.
Campaign Trail
Continuing throughout the summer and into the fall, candidates will make
70 campaign stops, including visits to these critical battleground states:
– North Carolina: A predominantly red state that went blue in ’08. Which
way will it fall in ’10?
– Iowa: Where dreams of the White House are historically born and
crushed.
– Missouri: Where voters recognize that the hunger of the people shall
be supreme law.
– Virginia: Our nation’s oldest commonwealth will be hotly contested in
Decision 2K10.
– Minnesota: An important ultra thin crust toss-up state in every
election.
– Alabama: Candidates will try to rally southern support.
– Illinois: Which candidate will our neighbors to the south sink their
teeth into?
– Nebraska: The candidates will travel to Cornhusker Country to win
Nebraskans’ support.
Palermo Villa Inc. has been making quality, Italian style pizzas for
over 40 years. What began as a small ethnic bakery featuring authentic
Italian pizza has become a leading name in the frozen pizza industry.
Every Palermo’s brand pizza is made by our dedicated Pizzaiolos, drawing
on the founder’s Italian roots and family recipes to achieve premium
quality. Palermo Villa Inc. continues to be a leader in innovation in the
pizza industry, developing new products and flavors that cater to
consumer needs. For more information, visit www.palermospizza.com.
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Contact:
Kathleen Iverson
(414) 459-3946
kiverson@branigan.biz
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